Lead capture = value creation

[postlink]https://654ygtuyg.blogspot.com/2011/09/lead-capture-value-creation.html[/postlink]

OK here’s the deal, everyone wants to get leads online fortheir business, especially Real Estate agents or Realtors, but who understandswhat needs to happen to be able to do so.

The majority of people are under the impression that theycan throw up a website online and their sales/business will skyrocket. You alsohave the crowd that believes that if they have enough social media accounts,fan pages, profiles ect that they will be flooded with business. This couldn’tbe farther from the truth.

Yes there was a point in time that you could simply slap upa website or social media profile online and traffic would just come your waysome how. What I just described was possible maybe in the mid to late 90’s butis and now its long gone. The game has changed.

Internet users are allot more savvy than they once were.They have become hip to pop ups, PPC ads, sponsored links and all the rest.What is one to do in this day and age to get themselves a lead or two? I amglad you asked. It’s back to basics.

Simply put, the jest of commerce is, person 1 givessomething of value to person 2 for something person 1 deems valuable. Easyright? Wrong.

This simple way of conducting business is totally screwed upby the majority of business owners for many reasons. The most common way peoplescrew this process up is they think they know what person 1 finds valuable whenthey don’t have a clue. Don’t make this mistake, ask your target market whatthey want before attempting to give it to them.

So in conclusion do not assume you know what your marketwants ask them and then deliver it. Now when you are generating leads onlineyou know you need to find out what your leads are looking for online and thengive it to them in exchange for their contact info. Each target market willwant something different so do not generalize whom you will be targeting, doyour homework.

I am holding a Craigslist workshop on September 28 at 7pmpacific where I will dive deep into how any RE professional can get free leadsfrom craigslist that convert into closed transactions. Join me for thisworkshop on September 28 at 7pm pacific to learn what others have tried desperatelyto keep from you. Here is the registration link CLICK HERE and remember that I alreadyhave half of the workshop filled so register now before I have to pull theregistration link down. Thanks for stopping by and checking out today’s postand make sure you subscribe to this blog after you register for the Craigslistlead getting workshop.

Lead capture = value creation

If it ain't broke don't fix it

[postlink]https://654ygtuyg.blogspot.com/2011/09/if-it-ain-broke-don-fix-it.html[/postlink]

If you are into Flashy, super hyped up new and excitingbreakthroughs that have just been discovered and now are being told to you,then you may not like this blog post. Leave now or forever hold your peace.

Weird way of starting off a blog post wouldn’t ya say? Welldespite the dramatic language it was a basic headline. Anyone familiar withcopy writing knows that the job of the headline is to get people to read thefirst line of copy and the first line of copies job is, you guessed it, get thereader to read the second line of copy. Simple basic principals that haveworked from the beginning and will continue to work till the end of time. Andthat’s what I wanna talk about. Basic principals.

I know everyone likes new exciting stuff whether inmarketing or in life period, humans are just wired that way.  The key to being successful in today’sworld of high tech gadgets and gizmos is to utilize new technologies whileimplementing basic marketing principals. Sounds simple right?

Yes my philosophy is simple but how many of you actuallyunderstand it? Here is a simple example of what I am talking about. Theinternet would be considered a new flashy gadget in my opinion, especially whenyou consider RE as a profession, so lets apply the philosophy I just describedto it.

Traditional RE marketing would say publish a couple of adsin a local classified paper using direct response strategies. Why not do thesame exact things online? So many people do not use Craigslist to postclassified ads to generate leads, huge mistake. I would like to invite you to aspecial online workshop I will be holding on September 28.

Many of you are already have signed up for this Craigslistworkshop I will be holding and if you are not already registered you need to doso now Click Here. My conference room will only hold 250 people so its going tobe a very intimate workshop so everyone can get the most out of it. Curious toknow what I will be covering in this workshop? Check out the video below for anoverview of what I will be covering in the Craigslist workshop. Make sure youregister before the room fills up. I already have 75 people that signed up onthe early bird list so keep that in mind when you register for this workshop.  Click here to register for the Craiglistworkshop.

If it ain't broke don't fix it

Craigslist Real Estate Lead Generation Workshop Update

[postlink]https://654ygtuyg.blogspot.com/2011/09/craigslist-real-estate-lead-generation.html[/postlink]

 Get on the Early Craigslist Real Estate lead generation workshop Registration list Click Here. Get on the early registration list for the Craigslist Real Estate lead generation Workshop now. I am limited to the number of people in our conference room so get on the early registration list before it fills up. All you have to do to secure your spot is click the link in this description and fill out the registration form. I look forward to having you at the Craigslist Real Estate lead generation workshop and get ready to learn how powerful craigslist lead generation can be for your business.

Make sure you subscribe to my youtube channel so you can get notified when I release a new video. While you're at it head over to my blog and check that bad boy out its pretty sweet http://www.REMM-blog.com. Don't forget to give this video the thumbs up.

Craigslist Real Estate Lead Generation Workshop Update

Top 5 Craigslist Real Estate Lead Generation Tips You Need To Know

[postlink]https://654ygtuyg.blogspot.com/2011/08/top-5-craigslist-real-estate-lead.html[/postlink]

Ok so you understand that Craigslist is like one of the best places to get free online Real Estate leads right? I know most of you out there do for a fact based off of the response I got from my last post Craigslist Lead Capture Campaign. Obviously in any undertaking (such as getting a boat load of leads for free from craigslist) you may meet with some opposition along your way. Marketing your Real Estate business on Craiglist is no different. I have compiled the Top 5 Craigslist Real Estate Lead Generation Tips list that will help you avoid some of the common pit falls associated with marketing your RE business on Craigslist. These top 5 things you need to know have come from my 6 years of posting to Craigslist and the thousands of leads I have generated, so make sure you apply what I am going to be sharing with you otherwise it will be useless.

#1-By All Means Necessary DO NOT BLEND IN! This could kill any campaign you start from the very beginning. I mean think about it If you look the same and blend in who will notice you, NO ONE. Use catchy niche drive headlines with all caps or symbols *-_=#{. Also make sure your ads body does not look like everyone else’s ads, so you don’t blend in to the crowd in this way use HTML generators to create your text and use pure graphic ads both with corresponding messages to your headline

#2-Get into their minds-People looking on craigslist for something for sale whether it be a car, house or ipod the y are looking for a deal of some sort. Make sure whatever campaign style you are running it provides value to the craigslist browser. Check zip codes, niche style property, neighborhoods, developments ect for your value niche so you get the most out of your posting.

#3-Consistency is key-Make sure you stay consistent with your efforts for the length of your campaign. This means if you set up a campaign to run for 2 weeks straight then make sure you post according to your set schedule for the next 2 weeks. People need to see your ad a minimum of 3 times before they are compelled enough to take action.  Staying consistent with your message will show people credibility, which is a strong position to hold when posting on craigslist under any category. This will also discourage people from flagging your ads

#4-Track your results-This is really important and I hope all of you reading this already do tracking your efforts. A super easy way is to use trackable links in your Craigslist posts or just ask people when they call you, “where did you hear about me”. By doing this you are able to see what is working for you and what isn’t. Why waste your time doing something that isn’t working, right.

#5-DO NOT OVER DO IT-I know from my own experience that one can get carried away when posting to Criaglist. To avoid this monitor the times of day when you are posting and take notice of how quickly your posts make their way to the bottom or second page. When posting on a routine schedule you want to make sure you do not over do it because you can and will be viewed as a spammer by Craigslist and they could screw things up pretty bad for you. They may ghost your ads so they do not show up in the listings, they can make you have to re –do your phone verification which 9 out of 10 times forces you to use another phone number and last but not least they can shut your whole account down. This is why I do not personally use software to post my ads, I am a scaredy cat.

Top 5 Craigslist Real Estate Lead Generation Tips You Need To Know